This campaign highlights Creative Olsen’s expertise in capturing authentic, real-world moments with farmers and transforming them into compelling, high-quality advertising content.
Featured Video Projects
Bringing CVA’s Story to Life
Partner Spotlight
Overview
Central Valley Ag (CVA) partnered with Creative Olsen to produce a series of cinematic video spots and a comprehensive image library for the co-op’s ongoing marketing efforts. Over the course of a year and across multiple Midwest locations, our team provided full-service video production and photography to highlight the authenticity of CVA’s people, their communities, and the essential role they play in agriculture.
Creative Direction
Our creative direction focused on honesty and connection — capturing real farmers in real moments. By working closely with CVA’s internal marketing team and local producers, we filmed and photographed authentic interactions in the fields, on farms, and in the communities they serve. Every shot emphasized the natural beauty of agriculture and the dedication of the people behind it, blending cinematic composition with genuine, unscripted storytelling.
Results
The final collection of video and photography assets is used across CVA’s advertising, social media, and internal communications — reinforcing their brand’s commitment to transparency and community. The campaign showcases Creative Olsen’s ability to deliver video production and photography that drive results by connecting brands to their audiences through authenticity, craft, and purpose.
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